20-21 SEPTEMBER 2019, HOTEL CROWNE PLAZA, CHENNAI
BRAND SUMMIT 2019: BUILDING BRANDS ACROSS GENERATIONS

About CII Brand Summit

In today’s globally inter-connected and flat world, organizations deal with many generations of consumers, each with distinct needs, preferences, attitudes and behaviors – a situation that history has never witnessed before. Gen Z, Gen Y or the Millennials, Gen X and the ‘Silver Generation’ have different characteristics that drive their choices.

Rising incomes in the hands of a young population, a growing economy, expansion in the availability of products and services, rapid changes in technology and new business models enable today’s Indian customers to interact deeply with brands. Digitization has made it easier for companies to reach audiences and engage consumers in unique and personalised ways.

Against this background, Confederation of Indian Industry (CII) is organizing the 7th edition of CII International Brand Summit in Chennai on 20 - 21 September 2019. The theme this year is ‘Building Brands across Generations’: A to Z of XYZ Gen.

CII Brand Summit History

The Brand Summit event will examine some of these changes and look at new strategies required to stay relevant.

The Objectives of the Brand Summit include :

  • To establish thought leadership in branding
  • Understanding various branding strategies
  • Preparing for the next model of branding in changing scenarios

Who Should Attend

CEOs, CMOs, Senior Marketing, Branding, Advertising and Sales Professionals, SMEs, Startup’s and young entrepreneurs, Web and social media strategists, Marketing and PR agencies, Market Researchers and Analysts, Brand and Business Consultants, Press and Media Professionals, Representatives from Government and Management Students.

CII BRAND SUMMIT 2019 REGISTRATION

For Members of

CII, AAAI, INS, IAA, ISA, IBF, AD CLUB MADRAS, NANAYAM VIKATAN

INR 7,500

(inclusive of GST)

FOR OTHERS

INR 10,000

(inclusive of GST)

ACADEMIC INSTITUTIONS

(Students & Faculty)

INR 4,720

(inclusive of GST)

Notes :

* 5 or more delegates from the same Company & 10 or more academicians and students from the same institution will attract a discount of 25% on the total fee.

* Pre-registration and pre-payment is a must. Registration will be confirmed on first paid first served basis; The summit is non-residential; No refunds will be offered on cancellation, however change(s) in nomination(s) will be accepted till 19th September 2019.

Please choose one of the following / below

FOR SPONSORSHIPS / PARTNERSHIPS

For any query on Delegate Participation

Please contact Mr Johan Christopher, phone: +91 94861 52267 / 044 42444555 (Extn: 538) or email: brandsummit@cii.in